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The Snow League

Motion Identity, Announcement Video

Roles: Motion Design, Video Editing


The Snow League is a global competitive snowboarding and freeskiing league, launching in 2025. Collaborating with Solidarity of Unbridled Labour, I was brought on to envision the brand's motion graphic identity. The goal was to create movement reflective of a fresh direction for the world of winter sports.

Final deliverables included creating the brand's logo animation, motion graphic teasers and a social announcement video.

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In the world of snowboarding & freeskiing, the Snow League's motion was designed to stand out as instantly recognizable.

Above: Social media graphics created to tease the branding reveal.