The Snow League is a global competitive snowboarding and freeskiing league, launching in 2025. This project included a ground-up creation of the brand's motion design identity. The goal was to create movement reflective of a fresh direction for the world of winter sports.
Final deliverables included creation of the brand's motion branding, teasers prior to launch and an announcement video for socials. Creative direction and collaboration provided by Solidarity of Unbridled Labour.
Above: Social media graphics created to tease the branding reveal.