Alula is latest chapter in the storied 50 year history of the company previously known as TVS Inc. and Dover Foods.

This brand film served to introduce the new identity to the world, to remind the world of the company's distinguished history and to reinforce their mission; to uplift people, partners and businesses. Alongside the film, new motion branding was developed for Alula that includes a beautiful logo mark animation.

Creative development included everything from the design of storyboards to the final film production, as well as sound design and audio mixing.